On Thursday (May 8th) the film that stood out to me the most was The Cradle of Storms (dir. Bryce Lowe-White & Ben Weiland, USA), a short which documents a two-week journey to the Aleutian Islands and unexpectedly good surf. I have always wondered what it must have been like to see surf films in the 1970s with stoked audiences cheering when Gerry Lopez came shooting out of a barrel--it must be something like the hoots that erupt spontaneously during a packed out SDSFF set.
Post-screening Q and A with directors at SDSFF 2014.
The surf film industry is a strange creature: corporations pump out film after film--you see them playing in clothing stores in malls like television commercials. But the industry never knows when it is or isn't posturing. Unlike Hollywood, it seems incapable of creating illusions that can, even in spite of themselves, strike a universal chord. So it becomes a joke to see their self-conscious image-things, trying so hard to be earnest, never knowing when they get IT right even when production values and surfing talent are through the roof.
But here there can be moments when a creative connection between audience, film-maker, and film-object just seems to work.